Diagnose
Find the constraint that matters.
We review the brand’s position, channel opportunity, economics and operating readiness. The starting point is the decision holding growth back.
How ESI works
The next move.A team to make it happen.
Get into retail. Expand distribution. Build the business that can support the opportunity.
ESI works alongside your leadership, bringing commercial relationships and operating expertise into one coordinated engagement—from the first critical decision through execution.
From opportunity to execution
A clear direction. Connected work. Senior ownership.
The work starts where your business is today. These five stages guide the engagement; the scope and pace reflect the opportunity, your existing team and the decisions ahead.
Architect
Connect the commercial and operating plan.
We align product, packaging, pricing, supply and channel choices. The team establishes what must happen, who owns it and which decisions depend on each other.
Activate
Put the plan into market-facing execution.
ESI coordinates the people, materials and relationships needed to move: buyer preparation, distributor outreach, production readiness and channel rollout.
Operate
Keep execution connected to performance.
We stay close to account activity, inventory, service, margin and replenishment. Problems are surfaced early, decisions are made and priorities are adjusted.
Advance
Build the next stage on what works.
As the business strengthens, we assess the next channel, geography, product opportunity or strategic event against the capacity and evidence behind it.
Ways to engage
The right level of involvement for the work ahead.
A focused intervention
Resolve a defined issue: a stalled retail entry, a packaging decision, a channel plan or an operating constraint.
We agree the problem, the work and what a successful handoff looks like.
Find your situation →An integrated build
Bring several functions together around a launch, distribution expansion or a new market.
ESI coordinates the commercial plan with the product, supply and execution it requires.
Explore our capabilities →An embedded partnership
Add continuing senior capacity as the business scales, with hands-on coordination across priority workstreams.
We work with your leadership to maintain momentum, address constraints and prepare the next stage.
Meet the leadership →
Your team and ours
Keep the decision-makers close to the work.
ESI’s senior leaders connect the commercial, creative and operating disciplines your engagement requires. Experienced operators and specialist partners add depth around the agreed scope.
- ESI leads the agreed work. Priorities, coordination, follow-through and escalation have clear owners.
- Your leadership retains decision authority. Major commitments and changes come back to the right people.
- The team works from one set of priorities. Internal staff, vendors and partners understand what is needed and when.
Distributor and retail relationships are part of that work—alongside the positioning, buyer materials, supply readiness and follow-through that help turn access into a viable commercial opportunity.
Before we begin
Clarity on the work. Alignment on the relationship.
What happens in the first conversation?
We discuss where the business stands, what you want to accomplish, what is getting in the way and the team already in place. From there, we determine whether ESI is a fit and what needs closer review.
How is the engagement scoped?
We agree priorities, responsibilities, decision authority and the milestones that matter. The scope makes clear what ESI owns, what your team owns and where specialist support is needed.
How are fees structured?
The commercial structure follows the scope and level of involvement. Depending on the engagement, it may include a project fee, retainer, performance participation or longer-term alignment. Terms are agreed directly before work begins.
Can ESI work with our existing team?
Yes. We build around the people and capabilities already in place, adding leadership and execution where the business needs support. You do not need an empty org chart to work with ESI.
Start with the business in front of you
What needs to happen next?
Tell us the opportunity, the obstacle and the outcome you are working toward.